BMW of Sterling

4.6

Hours of Operation

Service
Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:30am–5:00pm
Sunday
Closed
Sales
Monday
9:00am–8:00pm
Tuesday
9:00am–8:00pm
Wednesday
9:00am–8:00pm
Thursday
9:00am–8:00pm
Friday
9:00am–8:00pm
Saturday
9:00am–6:00pm
Sunday
12:00pm–5:00pm

Cars on the lot

213 cars available See all Cars

Dealership reviews

4.6
Rating and reviews of BMW of Sterling are from Cars.com and DealerRater.com

275 reviews

Disappointing, Dishonest and Dismissive

2.3
by Amanda on Apr 20, 2021

A 17-year BMW customer, this was the worst BMW experience I've had. The sales process was easy but receiving the car in good and honest condition was not. The dealer took 2 weeks to deliver the car after selling, citing it was comping me with warranty upgrades under the old owner. When in reality, my mechanic confirmed the car was not up to inspection standards. This took a lot of my time to pursue even basic updates and answers from sales, service and finance. Management and finance unresponsive to communication attempts. They sold items not installed on the car (Kahu), were dishonest about servicing (calibrated rear brakes were set to be serviced again in 7k miles when they should have been set at 31k) and the front brakes were warped and shouldn't have passed inspection requiring $500 additional costs. They also did not make all repairs as promised to get car up to inspection standards and failed to put an inspection sticker on the car, requiring me to drive back with no comp. When I pursued status updates, the sales guy used dismissive language citing that I should be grateful for all they're doing. The Finance lead, Liz, refused to return my phone calls or emails about essential paperwork for an updated warranty, and the used car manager, Yad Ali, has not returned a phone call or email in over 6 days. His online profile says he strives for customer service. Net my time spent chasing down a car I purchased but did not receive took over 10 hours of my time and nearly $1000 extra dollars.

Customer service 1.0 Buying process 4.0 Quality of repair 2.0 Overall experience 2.0 Does not recommend this dealer. Did purchase a vehicle.

BMW DEALER DAMAGED ENGINE in 2010 X6M

1.0
by Igor Pavlyk on Apr 08, 2021

BMW DEALER DAMAGED ENGINE in 2010 X6M after performed recall. #BMWofSterling completed Injector recall SIB130815 (60k miles 06/2018), “BMW of Checkered Flag” diagnosed engine head need to be replaced (66k miles03/2021). Injector bolt that hold down injectors was cross threaded in the cylinder head. This was allowing fuel injectors to move causing damage to the fuel injector holes in the engine head. #BMWofSterling refused to fix the repair. BMW of USA recorded the complain but thats about it.

Customer service 1.0 Buying process 1.0 Quality of repair 1.0 Overall experience 1.0 Does not recommend this dealer. Did not purchase a vehicle.

2019 X5

5.0
by Out of State on Mar 08, 2021

I am an out of state buyer. Communicating with Vance was extremely easy. He held the car for me for several days, arranged for picking me up at the airport and made the purchase quick and stress free. No surprises - except when my new car was presented with a red bow. Thanks Vance!

Customer service 5.0 Buying process 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.

Best Client Advisor at the dealership

5.0
by HZ on Feb 07, 2021

Kamal is the best client-advisor hands down at BMW Sterling. He is very honest, straightforward forward and works with the client with respect and expediency. Not only did I buy a car from him, I referred my friend who bought an identical car two days after I did. I have been visiting this dealership for years, I never met someone as good and honest as Kamal Benhoummad.

Customer service 5.0 Buying process 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.

Fantastic Service by Julius and Melissa!

5.0
by Ross B on Jan 30, 2021

I simply can't say enough positive things about Julius and Melissa! They are consummate professionals who make buying a car easy. They are both extremely knowledgeable and straigtforward and put the needs of the client above all else.

Customer service 5.0 Buying process 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.

Never buy your BMW elsewhere! Great experience!

5.0
by JKF on Jan 19, 2021

Aiman was amazing. I was unsure of the model that I wanted to buy so he had me drive several different vehicles until I had decided. He was kind, highly knowledgeable and extremely patient. Never pressured me into any decision. Highly recommend his expertise!

Customer service 5.0 Buying process 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.

BMW of Sterling - One of the Best in Northern VA!

5.0
by BMW for Life! on Dec 29, 2020

Aiman Wahba is one of the BEST BMW Client Advisors I have ever had the pleasure working with in my 20 years of owning BMWs between Germany and the US. He represents the best of the BMW of Sterling Team and is the epitome of quality sales management and exceptional customer service. Aiman truly takes a vested interest in his client's needs and goes the extra mile by attending to and treating the smallest details with the same level of importance as some the more complex ones! He made my recent purchase an absolutely wonderful experience! THANK YOU!

Customer service 5.0 Buying process 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.

Above and beyond

5.0
by Sterling BMW on Nov 20, 2020

Beaver Ho came to my house to install windshield wipers that hadn’t been in stock during my service visit and put air in my tires to clear a low-tire pressure warning before my road trip.

Customer service 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.

4 months and still waiting for registration

1.0
by PS on Nov 08, 2020

We leased a new Mini at the beginning of July and we still have not received our permanent registration and license plates despite assurances from management and sales that their documentation department was capable of completing the paperwork for all 50 states, and despite having paid in advance for sales taxes and an additional fee covering the processing of the new title and registration. I have been calling multiple times every week to resolve the issue and the manager, Tim Woods, has not even bothered to return a single one of my calls. While the sales associates have always been courteous and as helpful as they can be, the tag and title department and management team clearly do not care about their customers' experiences post-purchasing/leasing a car.

Customer service 1.0 Buying process 1.0 Overall experience 1.0 Does not recommend this dealer. Did purchase a vehicle.
Dealer Responses

Hello, I regret to learn that your recent post-sale experience was anything less than stellar. Given the opportunity, I would like to speak with you about your experience. Please email me at tim.woods@bmwofsterling.com. Thank you, Tim Woods General Manager tim.woods@bmwofsterling.com

Outstanding Service

5.0
by Daniel K. on Nov 05, 2020

Beaver Ho is an outstanding service manager always finding ways to make my experience less painful in the pocketbook while prioritizing my needs to keep my beautiful 2009 528i on the road. Without him and his exceptional customer service oriented, always cheerful attitude, I would probably be driving a Chrysler by now.

Customer service 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.
Dealer Responses

Thank you for the positive review and rating, Daniel! We are delighted to know that you have had good service experiences with us and with the help of Beaver. We value your business and we are always here to help!

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