Bill Marsh Traverse City

4.5

Hours of Operation

Service
Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:00am–12:00pm
Sunday
Closed
Sales
Monday
8:30am–7:00pm
Tuesday
8:30am–7:00pm
Wednesday
8:30am–6:00pm
Thursday
8:30am–7:00pm
Friday
8:30am–7:00pm
Saturday
9:00am–3:00pm
Sunday
Closed

Cars on the lot

172 cars available See all Cars

Dealership reviews

4.5
Rating and reviews of Bill Marsh Traverse City are from Cars.com and DealerRater.com

78 reviews

Top tier customer service.

5.0
by icyeight07 on Apr 14, 2022

Top tier customer service. I would recommend this dealer for all sales and service. They also have a quick lube in the GMC building that services all vehicle Makes and Models!

Customer service 5.0 Overall experience 5.0 Does recommend this dealer.
Dealer Responses

Hi, we are so happy to read such a great review about Bill Marsh Buick GMC! Thanks again for the recommendation, and have an amazing day!

Always great courteous service.

5.0
by Rsieting on Mar 06, 2022

Always great courteous service. Have used Bill Marsh service exclusively for my GMC. See you again

Customer service 5.0 Overall experience 5.0 Does recommend this dealer.
Dealer Responses

Hello, thank you for your kind words and this wonderful review! We sincerely value your business and look forward to your next visit!

Got my vehicle in right away and was fixed very quickly....

4.0
by Chippedbeef79 on Oct 09, 2021

Got my vehicle in right away and was fixed very quickly. Staff is very nice and knowledgeable.

Customer service 4.0 Overall experience 4.0 Does recommend this dealer.
Dealer Responses

Hi, we are very happy we could provide you with a positive experience! If you have any further questions, please give us a call. We're always happy to help!

Drove two hours to get my new vehicle. Sales were great....

5.0
by southwick.aaron on Sep 28, 2021

Drove two hours to get my new vehicle. Sales were great. Good price. A++ thank you!

Customer service 5.0 Overall experience 5.0 Does recommend this dealer.
Dealer Responses

Hi, we are so happy to read such a great review about Bill Marsh Buick GMC! We sincerely value your business and look forward to your next visit!

Bill Marsh service department personnel are prompt,...

5.0
by Bob on Aug 16, 2021

Bill Marsh service department personnel are prompt, courteous, efficient, knowledgeable, and put forth great efforts. Travelling from Florida, when a key-fob transmitter malfunctioned. I was informed by the dealership in Kalkaska that Willams Chevrolet dealership, Traverse City had two key-fob transmitters in stock for our 2012 Chevy Equinox. I called Williams and was transferred to 'Parts' by the operator. No one answered and I listened to recorded music interrupted by an announcement that someone would be right with me, for over 30 minutes before giving up. I called Bill Marsh, Buick GMC, the other GM dealship in Traverse City, where my call was answered first ring, and 'parts' picked up immediately upon being transferred. We drove into the dealership where were met at the car in the service entrance, and given immediate assistance. What a difference in two dealerships in the same city!

Customer service 5.0 Overall experience 5.0 Does recommend this dealer.
Dealer Responses

Hello there, we appreciate you taking the time to leave us this feedback. We hope to be of service to you again in the future. Best wishes, Bill Marsh Buick GMC

Hi Bob! Thank you for your great review! We're pleased to hear everything was completed to your satisfaction! If you have any additional needs or questions, we will be more than happy to assist you! Safe travels! - Bob R.

Carol V. Was great!

5.0
by Teri on Sep 16, 2020

I had a great purchasing experience at Bill Marsh. Carol was fantastic and really went beyond my expectations. I appreciated her honesty and she was fun to work with too!

Customer service 5.0 Buying process 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.
Dealer Responses

We're glad to hear you found our staff was so knowledgeable and helpful! We are always more than happy to assist you if anything else comes up. Take care!

Sweet, easy, family oriented

5.0
by EddyL. on Jan 15, 2020

I’ve purchased 4 cars from here and cannot complain. All have been safe and reliable and a perfect fit for my needs. Never too pricey and always friendly

Customer service 5.0 Buying process 5.0 Quality of repair 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.
Dealer Responses

We're glad to hear you found our staff was so knowledgeable and helpful! We look forward to your next visit! Take care!

Big Horn KG685058 Price 40990

1.0
by Dpisle on Dec 19, 2019

This dealership listed stock KG685058 2019 Big Horn on sale for $40990 when I called to inquire about vehicle I was informed vehicle was listed for wrong price.

Customer service 1.0 Overall experience 1.0 Does not recommend this dealer. Did not purchase a vehicle.
Dealer Responses

Hi Duane, we are disappointed to see this review. We strive to make sure the information on our website properties, as well as third-party sites like Cars.com, is accurate. Occasionally, human error does occur and we take corrective action as soon as possible. Greg in Chrysler Sales confirmed that he connected with you regarding the price of the Ram Big Horn. We want to apologize again for the confusion regarding the pricing. Chrysler Sales Manager, Mike West, is available to speak with you further and he can be reached at 231-929-6255. - Bob R.

New Cherokee Trailhawk

5.0
by Roy on Dec 14, 2018

After visiting another dealer I walked in and was greeted immediately. The sales person listened to what we wanted. Looked at inventory to show us the color we wanted. Then set up a new car order to meet our needs. Sure beat the other dealership that repeatedly tried to sell us one that was immediately available! Thanks Joe & Steve for your help!!

Customer service 5.0 Overall experience 5.0 Does recommend this dealer. Did purchase a vehicle.
Dealer Responses

Your satisfaction is important to us, so we want to sincerely thank you for choosing Bill Marsh Buick GMC and we hope to see you again soon!

Winter Tire Changeover

4.5
by Nicolaas Ballintyn on Nov 30, 2018

Everything was 5-star. It just took a bit longer than I expected.

Customer service 5.0 Overall experience 4.0 Does recommend this dealer. Did purchase a vehicle.
Dealer Responses

Thanks for your honest feedback. If you would like anything additional, don't hesitate to reach out. We are always happy to help.

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